Tips for building an online portfolio/profile/brand

We're so lucky to be doing what we love from creating something out of, essentially, nothing (privilege and experience aside, my blog cost nothing to set up in 2011). I thought I'd write down some thoughts on how we went from side hustle to fully fledged business, especially in terms…
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The reason I’m always painting

I have banged on about the transformative power of paint for years. And for us, we have found it to be a hugely cost effective part of our renovation journey. I'm not sure I'll ever be a fully fledged painter and decorator and I will probably never be able to…
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How I shop the High Street

I've been told I'm 'quite' savvy at shopping the High Street and making it look far more considered. Being a Fashion Editor, I suppose I have really honed my editing skills so I thought I'd do a post on how I scour the shops and what I look for in…
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How to achieve your perfect stair runner

I was going to call this post 'the truth behind stair runners' but felt like it sounded a bit murder mystery for a blog post, but I really wanted to talk about the carpet specifically before I did a tour of the hallway.  Mainly because: who knew a stair runner…
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A quick guide to Instagram DM etiquette

Hi, my name is Alex and I spend a lot of my time online. I share a lot of my life, personal thoughts and feelings here as well as create imagery, useful content and tips. But with this growing online presence comes a new, different responsibility.
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