Frugal Baby: Affordable kidswear

Recently, I’ve been buying more and more kidswear for my nephew. I can’t help it. It’s all just so tiny and cute and let’s face it: cheaper than adult’s clothes! So I can still indulge in H&M but at a fraction of the cost and feel good about it as it’s selfless. Totally.

So to satisfy my cravings, I’ve done a little round up of gorgeous kids clothes. Ideas for dressing your own baby (if you have one), but also good ideas for affordable gifts. No, I’m not getting broody: it’s just cute (be warned: there are a lot of ears going on in the clothing. What can I say, I’m obsessed).


1. Hooded jacket, £9.99, H+M

2. Hooded duffel coat, £24.95, Gap

3. Moon door hanger, £20, Jonathan Adler at Alex and Alexa

4. Chambray all in one, £24.95, Gap

5. Set of bibs, £5, Next

6. Striped trousers, £10 in the sale (get them quick!), The White Company

7. Slippers, £4.99, H+M

8. Personalised London bus print, from £28, Not On The High Street

9. Sweatpants, £7.99, H+M

And here’s my chic nephew having a whale of a time (in his Primark babygro):


1. Matchbox and mouse toy, £15, Maileg at Alex and Alexa

2. Tulle pom pom hair clip, £9, Woodstock at Alex and Alexa

3. Bodysuit, £3.99, H+M

4. Floral dress, £19.99, Gap

5. Liberty print bib, £13, Liberty 

6. Liberty print bloomers, £16, Liberty (Frugal tip: I saw similar ones in H+M the other day for £3.99 but can’t find them online)

7. 2 pack of tops and trousers (comes with cute cotton drawstring bag, £32, Boden

8. Wall storage hanger, £12.99, H+M

9. Pack of 3 bodysuits, £32.00 , Boden

10. Hat and mitten set, £22, Boden

11. Liberty print hairband, £22, Woodstock at Alex and Alexa

12. Rabbit toy, £22.50, Molly Meg

13. Baby balm (organic product, great for mothers and babies on nappy rash and any areas needing soothing), £16, Bloom and Blossom

And if you’re after tips on a more everyday basis, then check out my friend and colleague’s blog, Little Spree. Gorgeous kidswear at great prices.


  1. My kids LOVE H&M, even at 6 and 8 – it is perfect – not too grown up but the clothes allow them to express their own sense of style – they love going there with $30 in their hand to choose a couple of items. We were always Boden and Gap when they were babies – but Zara do great baby clothes too. The choice is endless these days – you've picked out some cute stuff – especially as I find boys really hard to buy for – there is too much stuff with logos and super heroes on it!

    1. Well we did just buy my nephew a Batman tee!! But yes agree, I can't really stand logos…I prefer normcore. H&M is great for kids and Zara usually is but weirdly couldn't find much I liked when researching this – there was SO much good stuff at Zara Home for kids rooms when I last went it.

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